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GGMS CRM Video Scripts

How to quickly deploy high-converting scripts across your website and ads

GGMS CRM Video Scripts are pre-written, conversion-focused scripts designed to help you generate and convert leads across every stage of the real estate funnel.

Use these for:

  • Website pages
  • Landing pages
  • Paid ads (Facebook, Google, etc.)
  • Short-form video (Reels, TikTok, YouTube)

They’re built to save you time and drive results without having to write from scratch.

👉Access the full script library here:


How to Use These Scripts

Step 1: Choose Your Goal

Start with what you’re trying to generate:

  • Buyers
  • Sellers
  • Investors
  • Renters
  • General inquiries
  • Recruiting agents

Step 2: Pick a Script

Each category includes:

  • Main Script → for website or landing page
  • Ad Scripts (3 options) → for ads or short-form video

Simple rule:

  • Long form = main script
  • Short form = ad scripts

Step 3: Customize (Keep It Light)

Only adjust:

  • Your market/location
  • Your team/brand name
  • Your niche (luxury, relocation, etc.)

Avoid rewriting the whole thing. These are already structured to convert.


Step 4: Plug It In

Use these across:

Website

  • Homepage sections
  • Landing pages
  • CTA blocks

Ads

  • Facebook / Instagram
  • Google campaigns
  • YouTube

Video

  • Talking head
  • Voiceover
  • Reels / TikTok

Best Practices

  • Keep videos 15–30 seconds for ads
  • Hook matters most — don’t change the first line much
  • Use the CTA as written or close to it
  • Add local details instead of rewriting everything

What’s Included

The script library covers:

  • Buy
  • Sell
  • Invest
  • Contact
  • About
  • Mortgage
  • Rent
  • Careers

Each section includes:

  • 1 core script
  • 3 ad variations

When to Use Each

  • Buy / Sell → Lead generation
  • Invest → Higher-value/niche clients
  • Mortgage → Early-stage buyers
  • Rent → Capture before purchase
  • Careers → Recruiting
  • Contact/About → Trust + conversion support

Need Help?

Work with your Client Success Manager or email support@ggms.com for help.